In a hilarious new 1 minute commercial, Samsung shows us how the Galaxy S4 can be used in 'everyday' situations to make our life easier. We start with our eager young father who's facing the biggest challenge of his day...how to swaddle his baby. No easy task, he pretends to be doing just fine when the wife calls in. After a few false starts he of course turns to the voice search on his Galaxy S4 and presto...instant instructions that help become a 'swaddle master'! Just in time too...before he has to do it all over again...